Written by Admin on 2025-05-06

How to Offer a Free Download After Entering Name and Email in WordPress

As a website owner, you may want to offer a free download to your visitors in exchange for their email address. This is a great way to build your email list and engage with your audience. With WordPress, you can easily set up a process where visitors can download a file after entering their name and email.

Step 1: Install a Plugin

The easiest way to add this feature to your WordPress site is by using a plugin. There are many free and paid options available, but we recommend using the Email Subscribers & Newsletters plugin. This plugin allows you to create a subscription form and send emails to your subscribers.

To install the plugin, navigate to your WordPress dashboard and go to Plugins > Add New. Search for "Email Subscribers & Newsletters" and click the "Install Now" button. Once the installation is complete, click the "Activate" button to activate the plugin.

Step 2: Create a Subscription Form

After activating the plugin, you need to create a subscription form. To do this, go to Email Subscribers > Forms in your WordPress dashboard. Click the "Add New" button to create a new form.

Now you will see the form builder page. Here, you can customize your form by adding fields like name, email, and message. You can also add custom fields and choose the form's appearance. Once you are happy with your form, click the "Save Form" button.

Step 3: Set up Download Link

After creating the form, you need to add a download link to the confirmation message. To do this, go to Email Subscribers > Settings > Confirmation in your WordPress dashboard. In the "Confirmation Message" section, add the text you want to display to your visitors after they subscribe.

To add the download link, click the "Add/Update File" button. This will open the media library, where you can upload your file. Once you have uploaded the file, select it and click the "Insert Into Post" button.

Next, go to the URL field and add the shortcode [wpml_download_link] within the confirmation message. This shortcode will dynamically generate the download link for each subscriber.

Step 4: Embed the Subscription Form

Now that your form and download link are set up, you need to embed the subscription form on your website. To do this, copy the shortcode provided under Email Subscribers > Forms.

Next, create a new page or post and paste the shortcode into the content section. Save the page and publish it. The subscription form will be displayed on the front end of your website. Visitors can now enter their name and email, and they will receive the download link via email.

Conclusion

Offering a free download to your website visitors is an effective way to build your email list and engage with your audience. With the Email Subscribers & Newsletters plugin, you can easily set up a process where visitors can download a file after entering their name and email. Follow the steps above, and you'll be on your way to growing a successful email list.